Google ‘s Wear OS doesn’t move the needle when it comes to smartwatch shipments for most customers, but the platform has been very popular in one area — luxury smartwatches. Today, the Hublot watchmaker has announced the “Big Bang e,” a luxury watch with premium materials and a Google Wear OS.
Hublot has been producing traditional Switzerland watches since 1980, but the Big Bang e is the company’s first ever smart watch. The design of the new watch is closely modeled after the Big Bang, a traditional timepiece that Hublot first released in 2005 and has since released several editions of it.
Hardware is the major selling point of the Big Bang e that makes sense given the $5,200 starting price of this watch. It comes in two variants: titanium ($5,200) and black ceramic ($5,800). Both offerings are set at 42 mm for a physical case with a sapphire crystal display on the AMOLED display. There’s a rotary crown that can scroll through the UI and act as a button.
The hardware here is also rated 3ATM for water resistance and uses a rubber strap on both models.
There’s also a Snapdragon Wear 3100 processor under the hood, 1 GB of RAM, and 8 GB of storage — a fairly standard Wear OS package in 2020. A bit out of the ordinary, though, is the lack of both GPS and NFC, the latter a killer for those invested in Google Pay. The battery inside is also only 300 mAh, with only one day’s estimate.
On the software front, Wear OS is still Wear OS with Google Play, Assistant, and a host of apps and watchfaces. Hublot includes some of its own watchfaces , as well as a few features. There is a Perpetual Calendar that can show the phase of the moon. Hublot also included a special watch face as part of the # HublotLovesArt movement that changes color throughout the day.
The Hublot Big Bang e has no launch date yet, but will be available in the US, Europe, the UK, and China as well.